Cadbury World is something of an amusement park, reminiscent of the one from “Willy Wonka and the Chocolate Factory.” Highlights include Cadabra, a ride through the chocolate wonderland and African Adventure Play Area, perfect for toddlers. Separate stations — The Cadbury Story, Making Chocolate, Manufacturing, Packaging and Advertising Avenue — are fascinating, and include free chocolate tastings.
Admission is £15.95 for adults, £11.70 for kids (age 4 to 15), and free for those under 4; tickets must be booked in advance. Hours vary, those Cadbury World typically opens between 9 and 10 a.m. and closes between 4 and 4:30 p.m.