The good:
Fairly modern rooms
Very nice staff
New gym (not big)
Beautiful breakfast room with views over Times Square
Plats/Titaniums get a free meal at the bar between 5:30pm and late. Pretty good value (got pizza one night and chicken wings the other)

Bad:
30 usd per day destination fee
It’s at Times Square...
Breakfast spread is very limited

Overall this is a very nice hotel at the North end of Times Square. Room was surprisingly large with good lighting and a comfortable bed and good quality bathroom/shower.

I had only two negative experiences:

1. I really don't like the automatic-off bathroom lights. Not clear on what the timing is (no feedback, but clearly went off in less than 30 min). I have no problem with visible timers, or with a card slot by the door for overall power control, but simply do not like automatic lights that go out without feedback or warning.

2. I had the unfortunate sense of being cheated the entire time I was in the hotel. I was there as part of a group, and had been warned that there was a $30 "destination charge" that was part of our rate, and that we'd get $30 each day worth of food/drink if we used it. I don't like these fees (does _anybody_?), but what was really troubling was how opaque it was and how it seemed they were trying to hide this (when checking in, I had to ask about it) and frankly cheat on it (when I did buy a cheese plate at the bar, it was charged to my credit card right away, and I had to deal with it at check-out; and it seems they were trying to double-charge sales tax, both on the destination charge and the food itself). Similarly, they use obscure wording to make it less-than-clear on the water bottles in the room that they are included in the fee. No one piece of this was hard to solve, but when you're paying several hundred a night for a room, it should come without the feeling of being nickel and dimed!